BathNow in Chattanooga: Bathroom Remodeling Without the Contractor Markup
BathNow is a bathroom remodeling contractor specializing in full renovations, fixture replacements, and tile work for residential properties across the Chattanooga area. The company operates as a direct-to-homeowner service, which means pricing reflects labor and materials without the markup typical of general contractors who work through designers or real estate agents.
What BathNow actually does
BathNow handles bathroom projects from gut renovations to cosmetic updates. Their scope includes plumbing relocation, tile installation, vanity and fixture selection, waterproofing, and finishing work. They do not design kitchens or handle whole-home builds, but they work with homeowners on layouts and material choices within the bathroom footprint. Most projects run 2 to 4 weeks depending on complexity and whether structural issues surface during demolition.
Services and pricing
BathNow charges labor at $65 to $85 per hour, with most small to mid-size bathrooms (5 x 8 feet to 8 x 10 feet) running $8,000 to $18,000 all-in. This figure includes labor, materials, permits, and debris removal. A half-bath costs less; a primary bath suite or a project requiring plumbing relocation costs more. Materials pricing depends on tile, fixtures, and finishes selected; homeowners can choose budget-friendly ceramic tile or invest in natural stone or high-end vanities. Confirm current pricing and availability when you call.
The company offers a free in-home estimate and submits permit applications on the homeowner's behalf. A 50% deposit secures the start date; the remaining balance is due upon completion. BathNow guarantees workmanship for one year and all plumbing fixtures for manufacturer warranty periods.
How BathNow compares to other Chattanooga contractors
Chattanooga's general contractor market splits roughly into three tiers. Large firms like those affiliated with home building companies often price 20 to 25% higher because overhead includes design services, marketing, and project management across multiple jobs. Mid-size contractors, typically running 5 to 8 crews, charge rates similar to BathNow but may require longer lead times. Solo or two-person contractors sometimes undercut BathNow by 10 to 15%, but licensing, insurance coverage, and project completion speed vary widely.
BathNow's advantage is speed and transparency. They specialize only in bathrooms, so crew skills are concentrated and scheduling is tighter than a general contractor juggling remodels, additions, and repairs. For homeowners who value a fixed-scope price and a known timeline over design consultation, BathNow is faster and cheaper than a full-service remodeling firm. For homeowners who want architectural input or are combining a bathroom renovation with other upgrades, a general contractor or designer-led firm may be worth the premium.
Who BathNow suits and who it doesn't
BathNow works well for homeowners with a clear picture of what they want: specific tile, a particular layout, chosen fixtures. They also suit people with a realistic budget and timeline who don't need hand-holding through selections. Homeowners tackling multiple rooms or structural issues in older Chattanooga homes may be better served by a general contractor who can coordinate across trades and handle surprises like mold or outdated plumbing standards.
BathNow does not offer design services. If your bathroom lacks natural light, has an awkward layout, or you are unsure about tile colors and fixture finishes, you will need to hire a designer separately or make decisions independently. The company also does not handle commercial or rental properties; their focus is owner-occupied residential homes.
What the first visit involves
Call or email to request an estimate. BathNow schedules a 30 to 45-minute in-home visit, during which crew leadership walks through the existing bathroom, discusses your priorities (cosmetic refresh, full gut, accessibility upgrades), and identifies potential complications like outdated wiring or soft framing. You provide photos or samples of materials you like, or the crew suggests options and pricing on the spot.
The estimate arrives within 3 to 5 business days. If you accept, sign a contract and submit a 50% deposit. The crew schedules demolition, typically beginning within 10 to 14 days.
Hours, parking, and logistics
BathNow operates Monday through Friday, 7 a.m. to 4 p.m., and occasionally Saturday mornings by request for homeowner convenience. Work crews arrive early and finish by mid-afternoon, minimizing noise and access disruption to your home. Parking is on the homeowner's property; the crew manages debris removal and hauls waste weekly.
BathNow holds a Tennessee contractor's license and carries general liability and workers' compensation insurance. Verify current licensing at the Tennessee Department of Commerce and Insurance.
BathNow fills a practical gap in Chattanooga's remodeling market: homeowners who know what they want and need fast, honest pricing without designer markup. The company's focus on bathrooms alone keeps complexity low and estimates reliable.
