Big Creative is a full-service design and strategy firm located in Chattanooga that works primarily with small to mid-market companies across retail, professional services, nonprofits, and light manufacturing to clarify brand positioning and execute campaigns through digital and print channels.
The firm operates as a project-based and retainer hybrid shop, meaning clients can either pay for discrete deliverables (a rebrand, a campaign, a website redesign) or maintain ongoing strategic support. The team includes strategists, art directors, copywriters, and digital specialists. The firm's core positioning is "clarity before creativity"—they typically begin engagements by mapping out a client's competitive position, customer perception, and messaging architecture before moving into design or campaign work. This approach appeals to founders and marketing leaders who have outgrown DIY tools but lack the scale or budget for enterprise-tier firms that often require six-figure annual commitments.
Big Creative's pricing falls into three bands. Single-project work (website redesign, logo system, campaign collateral) typically ranges from $8,000 to $35,000, depending on scope and deliverables. A rebrand that includes strategy, logo design, brand guidelines, and collateral runs toward the higher end. Retainer arrangements—usually for companies needing ongoing creative direction and production—start at $2,500 per month for part-time support (roughly 20 hours) and extend to $6,000 or more monthly for dedicated strategy and design capacity. Some clients structure hybrid models, committing to a retainer for strategic planning and brand management while treating specific campaigns as add-on projects. The firm does not offer hourly billing for client work; instead, they scope projects and quote fixed fees.
Chattanooga hosts several consulting and creative shops at different scales. Larger regional firms like those based in Nashville or Atlanta typically require $60,000+ annual minimum commitments and serve primarily enterprise clients; their overhead and account structure don't fit most Chattanooga-based small businesses. Local alternatives include independent freelancers and small one-person creative studios, which can be cheaper ($2,000–$5,000 projects) but often lack the strategic planning layer and rely on the client to provide clear direction. Mid-market firms positioned similarly to Big Creative—with in-house strategy and design—are sparse in Chattanooga; most creative work is either sourced from larger markets or handled piecemeal. Big Creative's advantage lies in offering strategy as standard, not an add-on, and maintaining enough permanent staff to sustain ongoing projects without long lead times. Choose Big Creative if your company has a clear growth need (repositioning, entering a new market, launching a product line) and wants a partner who will challenge your current positioning. Choose freelancers if you have an already-solid brand and need execution only. Choose a larger firm if you need enterprise-scale production capacity or specialize in an industry that demands Fortune 500-level credentials.
The firm works best with business leaders who can articulate a problem ("we're losing share to online retailers," "we're hard to differentiate in a crowded market") but may not have a solution mapped. They suit companies generating $2 million to $50 million in annual revenue, where a single marketing hire is stretched and outside perspective creates real value. They also suit mission-driven nonprofits with lean marketing budgets who need strategic credibility to attract donors. The firm does not suit companies needing only execution (templated websites, social media posting, paid ads management without strategy). They also typically decline very early-stage startups with no defined customer base or product-market fit, since their pricing assumes the client can articulate what they sell and to whom.
Initial contact is usually via email or phone. Big Creative typically offers a free 30-minute discovery call to understand the business, the stated challenge, and the budget range. If both sides see a fit, the firm will propose a half-day or full-day strategy session (charged as a separate project, roughly $1,500–$3,000) where leadership walks through customer research, competitive analysis, current messaging, and sales channels. That session produces a strategic brief and a proposal for the next phase, which might be a rebrand, a website redesign, or a campaign. New clients should come with recent marketing materials, a list of three to five direct competitors, and honest answers about customer acquisition costs and churn. The firm can proceed without perfect clarity, but the engagement is smoother if leadership has done basic homework.
Big Creative operates from a studio in the North Shore neighborhood. The firm works standard business hours, typically 9 a.m. to 5 p.m. Monday through Friday, though project deadlines often extend into evenings. Confirm current location and any remote-meeting options by contacting the firm directly. The studio accommodates in-person strategy sessions and presentations; most ongoing work happens via email, Slack, and video calls, so remote clients are the norm.
Big Creative fills a gap in Chattanooga's consulting landscape: deep strategy paired with design execution, without the overhead and minimums of larger regional firms. For a company caught between DIY and enterprise, the firm delivers the credibility and sustained focus that freelancers cannot.
