Bri Moore in Chattanooga: A Keller Williams Agent Focused on North Shore and East Brainerd
Bri Moore is a residential real estate agent operating under Keller Williams Realty in Chattanooga, working primarily in North Shore, East Brainerd, and surrounding neighborhoods on Chattanooga's east side. Like all Keller Williams agents, she earns commission on closed sales rather than hourly fees, giving her incentive to close deals but also meaning her availability depends on transaction volume.
How agents are paid and what that means for your transaction
Real estate agents in Chattanooga, including Moore, work on commission, typically 5 to 6 percent of the final sale price split between the listing agent's brokerage and the buyer's agent's brokerage. That commission comes from the seller's proceeds, not from the buyer directly. For a $350,000 home sale in Chattanooga (near the median for single-family sales in 2023), total commission runs approximately $17,500 to $21,000. The listing agent's brokerage and the buyer's agent's brokerage each receive roughly half; Moore's individual take depends on her Keller Williams office's split agreement, which is not public.
Because Moore is paid only on closed sales, she has no retainer fee and no cost to interview her, but she also cannot charge an hourly rate if a transaction falls through. This structure creates both alignment and pressure: she benefits when you buy or sell, but not from partial work.
What Moore handles as a buyer's or listing agent
Moore operates as either a buyer's agent (representing you in purchase negotiations) or a listing agent (representing a seller). As a buyer's agent, she attends showings, researches comparable sales, negotiates offers, and coordinates inspections and appraisals. As a listing agent, she prices the property, stages or recommends staging, lists it on the Multiple Listing Service (MLS), holds showings, and negotiates with buyer's agents.
Keller Williams provides agents with in-house transaction management, marketing templates, and lead-generation tools. Moore does not handle title work, escrow, or inspections herself; those fall to title companies, inspectors, and appraisers. A real estate attorney is optional in Tennessee for standard residential sales, though recommended if disputes arise.
How to evaluate Moore against other Chattanooga agents
Chattanooga has roughly 1,200 active real estate agents across all brokerages. Keller Williams operates one of the largest local offices; Coldwell Banker, RE/MAX, and independent brokers also carry significant market share. To compare agents:
Check MLS sale history. Public records in Hamilton County show closed sales; agents' websites usually list their recent closings by address and price. Moore's transaction count, average sale price, and time-on-market for listings provide concrete benchmarks against other agents in her market area.
Ask for references from past clients. Agents typically provide three to five recent transactions (usually from the past 12 months). Call or email those clients and ask specifically whether the agent communicated clearly, met deadlines, and advocated effectively. Generic praise is common; specifics about problem-solving are rare and valuable.
Review local MLS performance. In Chattanooga's East Brainerd and North Shore neighborhoods, median sale prices range from $280,000 to $420,000 depending on exact location and property age. If Moore's listings sell consistently near asking price and within 30 to 45 days, she has local credibility. If they linger 90+ days, that may signal weak pricing or marketing.
Compare commission negotiation. Standard commission in Chattanooga is 5 to 6 percent, split evenly between sides. Some agents will negotiate the buyer's side commission down to 2 to 2.5 percent if you present an offer with that term; this is legal and happens frequently. Moore's flexibility on this point is unknown without asking directly.
Who Moore suits and who should look elsewhere
Moore is a reasonable fit if you are buying or selling in North Shore, East Brainerd, or nearby east-side neighborhoods and want an agent with local knowledge of that specific market. These areas have consistent buyer demand and stable inventory, making them predictable to navigate.
Moore may not be ideal if you need an agent for a luxury property ($1M+), a complicated estate sale, or a commercial investment. Luxury and commercial real estate typically require specialists with different skills and networks. Similarly, if you prefer a large, established independent agent or a team with dedicated transaction coordinators, a solo Keller Williams agent may feel less structured.
What the first conversation typically involves
When you first contact Moore (via phone, email, or Keller Williams's website contact form), expect a brief qualifying call. If you are a buyer, she will ask your timeline, budget, down payment amount, and whether you are pre-approved for financing. If you are a seller, she will ask when you want to list, what condition the home is in, and whether you have any specific concerns about the property.
After the initial call, she will likely schedule a showing (if buying) or a comparative market analysis meeting (if selling). The CMA involves her pulling recent sales in your neighborhood, analyzing your home's condition relative to those comps, and proposing a listing price. This process typically takes a few days.
Hours, contact, and logistics
Moore operates during standard business hours as an independent agent; specific hours depend on the Keller Williams Chattanooga office. Showings and listing appointments are scheduled by appointment, so availability can be flexible outside 9 AM to 5 PM. Confirm current contact information and exact availability through Keller Williams' main office line or her agency profile.
Bri Moore represents a conventional agent model in Chattanooga: commission-based, locally focused, and operating within a national brokerage structure. Her value depends on her knowledge of East Brainerd and North Shore pricing, her responsiveness, and her negotiating track record, not on the Keller Williams brand alone.
