Yes Yes Supermarket in Chattanooga: International Foods and Bulk Pricing on the South Shore
Yes Yes Supermarket is a small-format, independently operated grocery store located on the South Shore that specializes in international and ethnic groceries at below-standard retail prices. The store carries a concentrated selection of Asian, Latin American, and African foods alongside standard pantry staples, making it a supply point for home cooks working with specific cuisines rather than a full-service weekly grocery destination.
What Yes Yes Actually Is
Yes Yes occupies a single modest storefront and stocks roughly 40 percent international dry goods, frozen proteins, and specialty produce, with the remainder dedicated to conventional grocery items. The store is staffed by the owners and operates on the principle of high turnover and low margin, which translates to prices that undercut chain grocers on items with established demand. It is not a discount-format store with bulk bins or membership fees; it is a neighborhood grocer with a deliberately curated mix.
Products and Pricing
Yes Yes prices canned and packaged international foods 15 to 25 percent below Chattanooga chain prices. A can of coconut milk, for example, costs around $1.29 here versus $1.79 at Kroger. Fresh produce appears seasonally and varies by week; frozen seafood and pre-cut vegetables are stocked regularly. Rice, beans, and grains are available in 5-pound and 10-pound units at per-pound rates that reward buying for the month. Meat selection focuses on whole chickens and packages suited to family-size cooking rather than single portions. Prices should be confirmed on your first visit, as margins on international items shift with import costs.
The store does not carry prepared foods, a deli counter, or pharmacy services. Checkout is cash or card, with no self-checkout.
How Yes Yes Compares to Other Chattanooga Grocers
Kroger and Publix, the dominant chains in Chattanooga, stock international foods but at conventional markup; they suit shoppers prioritizing one-stop convenience and loyalty programs over price. Food City, a regional chain with several Chattanooga locations, matches Yes Yes on price for bulk grains and beans but carries a narrower range of Asian and African items. International markets in the area, such as specialized stores on Lee Highway and Downtown, offer broader selection within their focus (say, all-Korean or all-Indian goods) but do not undercut prices as aggressively. Yes Yes works best if you cook with international ingredients regularly and want reliable supply at a fair price without visiting multiple shops.
Who It Suits and Who It Does Not
This store is built for home cooks who buy rice in 10-pound sacks, work with canned tropical fruits, use frozen seafood, and do not need fresh berries or packaged convenience foods. Families planning meals around affordable proteins and bulk staples find real value. Shoppers seeking pre-cut, ready-to-eat options, or those doing a single-trip weekly grocery run, should prioritize a full-service chain. Yes Yes does not carry the breadth of fresh produce or packaged goods that casual browsers expect.
What Your First Visit Involves
The store is small enough to survey in ten minutes. Aisles are narrow; inventory rotates based on what sells, so items may not be in the same spot on successive visits. Staff can direct you to specific products if you arrive with a list. No shopping carts are available; customers typically carry hand baskets or bring their own bags. Expect a single checkout line and a wait during early evening and weekend hours.
Hours and Logistics
Yes Yes is open Monday through Saturday, 10 a.m. to 7 p.m., and Sunday, 10 a.m. to 6 p.m. Verify these hours before traveling, as owner-operated stores occasionally adjust for holidays. Parking is street-side or in a shared lot; no dedicated lot exists. The store is not accessible by Chattanooga's transit system; a car is necessary.
Yes Yes occupies a genuine gap in Chattanooga's grocery landscape: it makes international cooking affordable for households that cook it regularly, without requiring a membership or a trip to multiple stores.
